Current:Home > Markets'Error 321': Chicago QR code mural links to 'Tortured Poets' and Taylor Swift -Thrive Success Strategies
'Error 321': Chicago QR code mural links to 'Tortured Poets' and Taylor Swift
View
Date:2025-04-19 10:12:39
We are only three nights away from the world premiere of Taylor Swift's "The Tortured Poets Department," and Swifties are going wild over a new mural that appeared in Chicago Monday evening.
Painters were seen on a green scissor lift in the River North district (25 W Grand Ave, Chicago, IL 60654) of the Windy City creating a QR code out of "ttpd" letters and "13" numbers. When people scanned the code with their phone cameras, it took them to a 13 second YouTube short attached to Swift's page. A line of Swifties stood from the curb below to capture photos and videos and plaster them over TikTok.
The YouTube short animates like a typewriter with the message "Error 321" and a faded "13."
Two hours before the Grammys where Swift announced her 11th era album, her website, taylorswift.com, showed an "Error 321" message and included the scrambled phrase "red herring." There was also a "DPT," which backwards is "TPD" for Tortured Poets Department. Swift loves to create buzz with cryptic messages and Easter eggs ahead of an album release, because she knows a mural in Chicago with a QR code to YouTube will keep Swifties guessing and anticipating the Eras Tour performer's next move.
The album comes out at midnight ET overnight Thursday.
Don't miss any Taylor Swift news; sign up for the free, weekly newsletter "This Swift Beat."
Follow Taylor Swift reporter Bryan West on Instagram, TikTok and X as @BryanWestTV.
veryGood! (216)
Related
- Megan Fox's ex Brian Austin Green tells Machine Gun Kelly to 'grow up'
- Wisconsin QB Tyler Van Dyke to miss rest of season with knee injury, per reports
- Sean Diddy Combs Charged With Sex Trafficking and Racketeering Hours After New York Arrest
- Detroit Red Wings sign Lucas Raymond to 8-year contract worth more than $8M per year
- Former longtime South Carolina congressman John Spratt dies at 82
- A man took a knife from the scene after a police shooting in New York City
- Tennessee is adding a 10% fee on football game tickets next season to pay players
- Q&A: Near Lake Superior, a Tribe Fights to Remove a Pipeline From the Wetlands It Depends On
- Buckingham Palace staff under investigation for 'bar brawl'
- Best Fall Sneaker Trends for Stepping Up Your Style This Season, Including Adidas, Puma, Nike & More
Ranking
- McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
- Loyal pitbull mix Maya credited with saving disabled owner's life in California house fire
- Miley Cyrus Sued Over Flowers for Allegedly Copying Bruno Mars Song
- 'Unimaginably painful': Ballerina Michaela DePrince, who died 1 day before mom, remembered
- Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
- California governor signs laws to protect actors against unauthorized use of AI
- These Zodiac Signs Will Be Affected the Most During the “Trifecta” Super Eclipse on September 17
- Horoscopes Today, September 17, 2024
Recommendation
Behind on your annual reading goal? Books under 200 pages to read before 2024 ends
'Golden Bachelorette' Joan Vassos ready to find TV prince: 'You have to kiss some frogs'
Ex-North Carolina sheriff’s convictions over falsifying training records overturned
Delaware judge sets parameters for trial in Smartmatic defamation lawsuit against Newsmax
Former longtime South Carolina congressman John Spratt dies at 82
October Prime Day 2024: Everything We Know and Early Deals You Can Shop Now
Olivia Jade and Jacob Elordi Show Rare PDA While Celebrating Sister Bella Giannulli’s Birthday
How seven wealthy summer residents halted workforce housing on Maine’s Mount Desert Island